Table of Contents
Company Name
Meta Platforms, Inc. (Meta)
Company Details & Summary
Meta Platforms, Inc. is a leading American multinational technology company focused on building technologies that help people connect, find communities, and grow businesses. Formerly known as Facebook, Inc., Meta was rebranded in 2021 to reflect its evolving focus on immersive virtual environments and the creation of the metaverse—a shared digital space integrating virtual and augmented reality.
Founded in 2004 by Mark Zuckerberg and fellow Harvard students, the company began as a social networking platform. Over the years, it expanded by acquiring Instagram, WhatsApp, and Oculus VR, becoming a dominant force in social media, communication, and immersive tech. Today, Meta’s suite of platforms includes Facebook, Instagram, Messenger, WhatsApp, Threads, and the Reality Labs division for AR/VR products.
From generative AI tools and digital advertising to hardware like Quest headsets and upcoming AR glasses, Meta continues to push boundaries. The company’s vision is to transform how people interact, share, work, and play across digital realities.
Company Information
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Country: United States
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Headquarters: Menlo Park, California
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Industry: Technology, Social Media, Advertising, Virtual Reality
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Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes
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CEO: Mark Zuckerberg
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Website: www.meta.com
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Company Type: Public
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Ticker Symbol: META (NASDAQ)
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Employees: Approximately 76,834 (as of March 2025)
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Revenue (2024): $141.7 billion
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Net Income (2024): $46.8 billion
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Market Capitalization (July 2024): $1.181 trillion (The Times+3)
Company Timeline & History
Meta’s evolution from a college dorm room project to one of the most influential tech companies in the world is marked by major milestones in social networking, messaging, AI, and metaverse development.
Here is the Timeline of Important Events for Meta:
Company Milestones
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2004 – Facebook Founded
Founded by Mark Zuckerberg and classmates at Harvard University. -
2005 – Company Renamed Facebook, Inc.
Dropped “The” from the original name and incorporated. -
2012 – Acquired Instagram
A key strategic move to capture the growing photo-sharing audience. -
2014 – Acquired WhatsApp & Oculus VR
Expanded into global messaging and virtual reality markets. -
2020 – Facebook Shops Launch
Entered social commerce by enabling eCommerce directly on Facebook and Instagram. -
2021 – Rebranded as Meta Platforms, Inc.
Announced a shift towards building the metaverse. -
2023 – Launched Threads
Introduced a microblogging platform to rival Twitter. -
2024 – Introduced Llama 2 and MovieGen AI
Released open-source language models and video generation AI tools.
Products Launch
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Facebook (2004): The flagship social media platform that revolutionized online communication and networking.
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Instagram (2012): A photo-sharing app, acquired by Meta, that has become a significant platform for brands and influencers.
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WhatsApp (2014): A messaging application, also acquired by Meta, with over 2 billion active users.
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Oculus Rift (2016): The first Oculus VR headset, marking Meta’s entry into the virtual reality market.
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Facebook Horizon (2020): A social VR world designed for the metaverse.
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Meta Quest (2022): A VR headset that enables users to explore the metaverse with high-end features.
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Threads and Llama 2 AI (2023)
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MovieGen AI and Orion AR Glasses (2024)
Acquisitions
Year | Acquisition / Subsidiary | Description |
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2012 | Social photo-sharing app | |
2014 | Cross-platform messaging service | |
2014 | Oculus VR | Virtual reality hardware and software |
2019 | CTRL-Labs | Neural interface technology |
2020 | Giphy | Animated image sharing (integration later unwound in the UK) |
2023 | Within (VR Fitness) | Strengthened VR content ecosystem for Quest |
Company Managerial Structure
Company Managerial Structure
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Chairman & CEO: Mark Zuckerberg
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Chief Operating Officer: Javier Olivan
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Chief Technology Officer: Andrew Bosworth
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Chief Product Officer: Chris Cox
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Chief Financial Officer: Susan Li
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President, Global Affairs: Sir Nick Clegg
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Chief Legal Officer: Jennifer Newstead
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Chief Strategy Officer: David Wehner
Meta’s organizational structure is characterized by a non-hierarchical approach, with Zuckerberg relying on a “core army” of 25 to 30 trusted executives who lead cross-functional teams across various product groups.
Company Mission, Vision and Values
Mission Statement
“To give people the power to build community and bring the world closer together.”
Vision
“To build the metaverse, a new dimension for socializing, learning, and working where people can connect beyond the physical world.”
Core Values
Core Value | Description |
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Innovation | Leading in social, immersive, and AI technologies |
Community | Creating a safe, inclusive, and connected digital environment |
Transparency | Commitment to privacy, data ethics, and open communication |
Inclusivity | Designing for accessibility and equity globally |
Long-term Impact | Building products with a future-forward, sustainable vision |
Company Subsidiaries- Companies and brands, Acquisitions
Product/Brand | Category | Description |
---|---|---|
Social Networking | Flagship platform used globally | |
Photo/Video Sharing | Focused on visuals and influencer culture | |
Messaging | Secure, encrypted communication | |
Messenger | Messaging | Standalone messaging app |
Threads | Text-based Social | Competitor to Twitter/X |
Reality Labs | Hardware/VR/AR | Developer of Quest headsets and AR glasses |
Meta AI | Artificial Intelligence | Builds Llama models and generative tools |
Workplace | Business Communication | Enterprise productivity tool |
Source: Visible Alpha+1Wikipedia+1
Products and Services
Product / Service | Category | Description |
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Facebook & Instagram | Social Media Platforms | User engagement, advertising, content sharing |
WhatsApp & Messenger | Messaging Apps | Secure global messaging solutions |
Meta Quest | VR Hardware | Industry-leading virtual reality headsets |
Threads | Social Platform | Real-time conversations and updates |
LLaMA Models | AI/ML | Open-source LLMs powering internal and external applications |
MovieGen | AI Video Generation | Creates realistic videos from text prompts |
Horizon Worlds | Metaverse Platform | User-created 3D virtual spaces for social interaction |
Meta Ads | Digital Advertising | Cross-platform ad delivery and analytics |
Meta Business Suite | Business Tools | All-in-one management for pages, campaigns, and insights |
Competitors Comparison
Company | Core Focus | Market Cap (2024) | Strengths |
---|---|---|---|
Meta Platforms | Social Media, VR, AI | $1.18 Trillion | Diverse user base, metaverse investment |
Alphabet | Search, Ads, Cloud | $1.5 Trillion | Search dominance, YouTube, cloud services |
Microsoft | Software, Cloud, AI | $2.3 Trillion | Enterprise strength, Azure, productivity |
Apple | Hardware, Services | $2.5 Trillion | Premium ecosystem, brand loyalty |
Snap Inc. | Social, AR | ~$20 Billion | Youth appeal, augmented reality innovation |
Key Financials (Last Fiscal Year)

Metric | 2023 | 2022 | 2021 |
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Revenue | $117.9 billion | $116.6 billion | $117.9 billion |
Net Income | $38.1 billion | $29.1 billion | $39.4 billion |
Operating Income | $41.5 billion | $30.5 billion | $44.2 billion |
Market Capitalization | $700 billion | $650 billion | $850 billion |
Earnings Per Share (EPS) | $13.72 | $10.24 | $13.78 |
For more financial statements and earnings reports, visit Meta Investor Relations.
For more company's profile, visit career parts.